How to find Genuine Buyer for export Business ?

In the International Business it doesn't matter you are Start-up or established exporter everyone have to face the problem of how to find buyer for export our products in International market. In unknown country where you don't know anyone, doesn't aware about their culture and also face the language barrier this not east task for anyone.

But now, Because of technological advantages now this easy to find Buyer in your target country and also you can communicate with them and learn about their culture.

So, Let's we look in detail how using different ways to you get your first Buyer in International market.

How to find Buyer ?

Once you find your target market for export your products. Then next question is How to find Buyer for Export your products? So, Answer is There are two ways to find Buyer Online and Offline. First we see Online method to find Buyer:

Online method

In this method we use the Internet to find Buyer in different ways like, Business website, Social Media, Email, B2B sites etc.

• Website 

Now you think how to find buyer for export my products using website right? Let's we check it. First step is to create attractive and professional website for your business. Now, you add details about your products and also add photos of it.

Using Search Engine optimization(SEO) you can ranked your website in google whenever anyone search keyword regarding your products. And also add About us page Because Buyer can do direct contact to you.

Now you can also upload blogs on your site to inform Buyers about your products.

• Social Media

Social Media is the most effective tool for finding Buyer of your products. Your Business must have presence on Facebook, Instagram, LinkedIn, Twitter, Reddit this can help you to reach more and more people. You have upload daily updates about your products on your social media so, your buyer keep update about it.

And you should join Facebook groups regarding Buyer and seller and Import & Export. Here you also daily upload post details about products. Because, here your future product buyer is also available.

• Email Marketing

Email marketing is Another effective way to get Buyer. By email you can send Newsletter, Sales Promotion and Exclusive deals. Email Marketing in high chance of conversation then any other online platforms. 

Now, you have question is how I can get Email list. So, Answer is By advertising you can make your own email list or also you can by data of Importers. In email marketing you should follow the Rules of Business emails. Spam mails is never good for your company's image.

• B2B Sites

Registering your business on your target countries' business to business(B2B) website is great way to attract your target countries' buyers. These platforms attract millions of buyer and seller of single platform.

Here, is list of some Best country wise B2B websites:

Alibaba - china

IndiaMart - India  

Made in China - China

ioffer - US

TradeIndia - India

EC21 - Korea

Yandex - Russia

Ecplaza - Korea

Thomasnet - US

This is some websites you can also find more according to your target country.

Offline methods

If Online method is not working good for you so, you can try offline methods. This methods take little bit your Time and Money but they are beneficial because you meet your clients personally. 

• Trade fairs & Expos.

Trade Fairs are very useful for meet to Buyer. You should at least visit once Trade fair in a year. You have to visit Trade fairs regarding your products and in your target country. Where you can meet thousands of potential Buyers and sellers of your product so, it's easy for you to find buyer and also you keep your self update about your industry.

Now, you have question is how I can know where trade fairs is organized. so, you must Register your self on 10times which is world's biggest website about Trade fairs and expos.

• Chamber of commerce

Chamber of commerce have a large network of business and companies across the world. They have a large data of importers of your product in your target country. You can register your company on the Chamber of commerce website. And you can get many benefits of it. They also provide you data of buyer is genuine or not.

• Foreign Embassy

Your country's embassy in your target country is very helpful for you. You have to send them a mail in said them, About you, what products do you want to sell in that country, and which type of buyer regarding data you want of that country.

After sending this mail they give you response and provide very useful data. And now you have to contact buyers which provided by the Foreign embassy.

• Commission agent

You have to find some commission agents in your target country. And they will help you to find potential buyer in their country. And for that they charge commission from you. This is also a good way to find a buyer. But my advice is not live depend on commission agents. Try to find buyers using other ways. Which we discuss above. 

CONCLUSION

Before starting International business you have full plan for your business. And also check can you fulfill the new demands.

When you make your website, Make sure it can be translate in your target country language.

Before targeting any country do study on their customers need and culture of it.

These all are good ways to reach a buyer. And also many other ways available for it. Make sure after finding buyer once you check he or she genuine or not from them past data.